Christian Jorg, CEO of Opentopic, talks about cognitive content marketing and how it helps enterprises maximize their digital marketing and ROI. The content marketing platform Opentopic, which has been launched in 2012, is an innovative software company and already the third start-up company established by Christian Jorg. Jorg began his career … Read More
Professor Jürgen Seitz (Stuttgart Media University) talked to Christian Jörg, CEO and founder of Opentopic, for Internet Innovators. Christian is a serial entrepreneur and has long been a leader in digital media and the startup/venture world. He founded the New Technologies group for Bertelsmann AG in New York in the ’90s … Read More
What happens on the Internet stays on the Internet – evermore and in detail. Companies take advantage of this fierce, especially in the field of media and ethics, discussed fact. Of course they do! Selling – that’s what it’s all about. What counts is the capitalistic principle. Everything revolves around efficiency. Everything the user does – every click, every purchase – is tracked and connected with personal data used for an increasingly personalized customer approach.