Here’s How Much Advertisers Have Increased Their Digital Video Ad Spending

The growth of online video has been well chronicled. Beginning this morning and continuing for the next two weeks, some 39 digital video players will try and persuade advertisers and media buyers to continue spending on digital.

„Four years ago, the whole digital video business was a $2 billion business, and now we’re at a place where it’s growing $2 billion a year,“ Jordan Bitterman, chief strategy officer at Mindshare, told Adweek earlier this year.

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