Meta Descriptions: The What, Why and How

Meta descriptions. Blegh; sounds complicated, right? Two years ago if someone would have asked me about a meta description I would have assumed they were trying to talk nerdy to me. It sounds like code, and something that is way over my head.

Meta descriptions, despite their stereotype, can be broken down in a fairly simple way. The more content I create and the further I dig into inbound marketing methodologies, the more I realize how important meta descriptions are, and how a powerful meta description can make or break. I’ve turned to the experts many times when it comes to understanding meta descriptions, and I’m here to share what I’ve learned. Check it:

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