At the Online Marketing Rockstars 2016 the 25-year-old founder Angie Nwandu talked about her mega-popular celebrity news site, called the Shade Room. In our exclusive talk she proves how to monetize her deep understanding of social media and the online culture of an entire generation.
Social media is becoming the main source of information and interaction with Internet users and customers. Social media management, as a part of an integrative and effective digital marketing strategy, impacts today’s businesses like never before.
The Internet of Things, also known as the Internet of Everything, is becoming an increasingly growing topic of conversation. A concept that not only impacts how we live in future but also how we work. But what does it exactly mean and what kind of impact will it have on us?
On the 26th of February Facebook launched its newest product for marketers: Facebook Canvas. It’s an elegant way, not only to get in touch with users, but mostly to engage users directly on Facebook’s page, and at least with their most beloved brand.
On Internetinnovators we talk about business models, digital life and markets. Especially about Germany, the US and the UK. Now, how about taking a glance at Africa? At the dmexco 2015 we had the chance to talk with Mikul Shah, founder of EatOut and expert for the african market.
Christian Jorg, CEO of Opentopic, talks about cognitive content marketing and how it helps enterprises maximize their digital marketing and ROI. The content marketing platform Opentopic, which has been launched in 2012, is an innovative software company and already the third start-up company established by Christian Jorg. Jorg began his career … Read More