At the Online Marketing Rockstars 2016 the 25-year-old founder Angie Nwandu talked about her mega-popular celebrity news site, called the Shade Room. In our exclusive talk she proves how to monetize her deep understanding of social media and the online culture of an entire generation.
On Internetinnovators we talk about business models, digital life and markets. Especially about Germany, the US and the UK. Now, how about taking a glance at Africa? At the dmexco 2015 we had the chance to talk with Mikul Shah, founder of EatOut and expert for the african market.
Christian Jorg, CEO of Opentopic, talks about cognitive content marketing and how it helps enterprises maximize their digital marketing and ROI. The content marketing platform Opentopic, which has been launched in 2012, is an innovative software company and already the third start-up company established by Christian Jorg. Jorg began his career … Read More
One Google Update is following the other, that’s why internet marketers predict the impending death of Search Engine Optimization for several years. But is this really true? Is SEO going to die? The high number of updates Google applies to its algorithm is increasingly affecting the possibilities of identifying and … Read More
Day One of dmexco is over. Made me think why I attend dmexco every year and why I recommend dmexco to everybody in digital marketing. There are a lot of trade fairs out there, many of which are good. As an online marketer, it is quite easy to spend half of … Read More
The biggest digital marketing show on earth is not located in London, New York or even Cannes. It is located in the city of Cologne, Germany. Every September dmexco becomes the epicenter of the digital marketing world. People come from all over the world to discuss strategies and tactics in … Read More