At the Online Marketing Rockstars 2016 the 25-year-old founder Angie Nwandu talked about her mega-popular celebrity news site, called the Shade Room. In our exclusive talk she proves how to monetize her deep understanding of social media and the online culture of an entire generation.
Social media is becoming the main source of information and interaction with Internet users and customers. Social media management, as a part of an integrative and effective digital marketing strategy, impacts today’s businesses like never before.
On the 26th of February Facebook launched its newest product for marketers: Facebook Canvas. It’s an elegant way, not only to get in touch with users, but mostly to engage users directly on Facebook’s page, and at least with their most beloved brand.
Kristopher Jones – CEO of LSEO.com and ReferLocal.com – has held a very interesting talk concerning Social Media Marketing at the Online Marketing Rockstars Conference in March 2015. Inspired by this talk, I tell you some important things you have to pay attention to be successful in your Social Media Marketing. But … Read More
Gary Vaynerchuk is one of the most engaged people I know. I first met Gary almost ten years ago and have been impressed by his personality right from the beginning. Nowadays, Gary Vaynerchuk is an agency owner driving content, social media and engagement marketing to the next level. He is … Read More
Data‑driven social innovations versus technological breakthroughs Are we making progress, or not? Most of us would say yes and might even emphasize that, in the last 20 years, such great things as the Internet or Social Media have been invented. We decoded the human genome approximately 15 years ago, and … Read More
Sarah Wood, founder and COO of “Unruly”, talks with us about the secrets of viral sharing effects of video contents at dmexco 2014. Unruly is the leading global platform for social video marketing. It is a video technology company, providing data-driven solutions to the social marketing problems that challenge brand … Read More
In the current era of Apple consumers, not only the sale of portable iDevices shoots up but also that of smart home products. It is, therefore, only a matter of time before Apple sets out to conquer parts of this area, especially at a time when Microsoft is joining forces … Read More